A Passionate Digital Marketer - Data Analyst Ready to Transform Insights into Action
A data-driven Digital Marketer with 4 years of experience in performance marketing strategies, specializing in data collection from omnichannel sources, advanced analytics, and campaign optimization. Proven expertise in leveraging tools like Google Ads, Facebook Ads Manager, and Google Analytics to drive measurable results and enhance ROI. Robust in developing and executing data-backed strategies that align with business goals, ensuring consistent growth in customer engagement and revenue.
A comprehensive overview of my skills, areas of expertise in Digital Marketing
Meta AdsCampaign management & optimization
Google AdsSearch, Display & Remarketing campaigns
TikTok AdsTargeting optimization & campaign scaling
A/B TestingExecution & performance analysis
RemarketingCustomer re-engagement strategies
Funnel OptimizationCustomer journey optimization
CAC ReductionLowering customer acquisition costs
CLV AnalysisMaximizing revenue efficiency
ROAS OptimizationTối ưu doanh thu trên chi phí
SQLBasic data querying
Python (basic)Data processing & analysis
Power BIDashboard design & reporting
Looker StudioMarketing data visualization
ExcelData analysis & reporting
GA4User behavior analytics
Google Tag ManagerTracking configuration & management
HTML/CSS/JS (basic)Building & customizing landing pages
SEO OptimizationSearch visibility improvement
Email-marketingCampaign creation & automation
CRMHubspot, Base
API Integration (basic)Data connection & automation setup
AI ApplicationsApplying AI in marketing workflows
AutomationWorkflow for MKT operations